{"id":9738,"date":"2021-05-23T13:21:40","date_gmt":"2021-05-23T16:21:40","guid":{"rendered":"https:\/\/emprad.org.br\/2022\/?page_id=9738"},"modified":"2022-08-16T14:20:53","modified_gmt":"2022-08-16T17:20:53","slug":"estrategia","status":"publish","type":"page","link":"https:\/\/emprad.org.br\/2022\/estrategia\/","title":{"rendered":"Estrat\u00e9gia"},"content":{"rendered":"

[vc_row][vc_column][vc_empty_space][vc_custom_heading source=”post_title” use_theme_fonts=”yes”][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=”4\/6″][vc_row_inner][vc_column_inner width=”1\/4″][vc_single_image image=”10201″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Coordenadores<\/p>\n

Prof. Dr. Afonso Carneiro Lima<\/strong><\/p>\n

Lattes<\/a><\/p>\n

Universidade de Fortaleza – UNIFOR<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/4″][vc_single_image image=”10226″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Prof. Dr. Paulo C\u00e9sar Bontempo<\/strong><\/p>\n

Lattes<\/a><\/p>\n

Centro Universit\u00e1rio Alves Faria – UNIALFA<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_zigzag][vc_column_text]<\/p>\n

Temas<\/h3>\n

[\/vc_column_text][vc_accordion active_tab=”false”][vc_accordion_tab title=”Estudos do Futuro e Estrat\u00e9gia”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”9783″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]L\u00edderes<\/p>\n

Profa. Dra. Renata Spers
\n<\/strong>Lattes<\/a><\/p>\n

FEA-USP<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10221″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]Prof. Dr. Daniel Estima de Carvalho<\/strong><\/p>\n

Lattes<\/a><\/p>\n

FIA<\/em>[\/vc_column_text][vc_column_text]Este tema visa debater e divulgar a produ\u00e7\u00e3o t\u00e9cnica em estudos do futuro e estrat\u00e9gia, destacando o avan\u00e7o te\u00f3rico e, em especial, os avan\u00e7os emp\u00edricos e aplica\u00e7\u00f5es na \u00e1rea de estudos do futuro e suas conex\u00f5es com a estrat\u00e9gia das organiza\u00e7\u00f5es.<\/p>\n

Os relatos t\u00e9cnicos podem cobrir ampla variedade de t\u00f3picos e pr\u00e1ticas de estudos do futuro em diferentes setores. Os principais macrotemas s\u00e3o proje\u00e7\u00e3o de dados, corporate foresight e estrat\u00e9gia, prospec\u00e7\u00e3o tecnol\u00f3gica, estudos de cen\u00e1rios, tend\u00eancias s\u00f3cio-econ\u00f4micas e mercadol\u00f3gicas. Relatos versando sobre outros temas associados a estudos do futuro tamb\u00e9m podem ser submetidos.<\/p>\n

Todos os m\u00e9todos emp\u00edricos s\u00e3o bem-vindos, incluindo pesquisa quantitativa, qualitativa, pesquisa de campo, experimentos e combina\u00e7\u00e3o de diferentes m\u00e9todos. \u00c9 importante que os relatos explicitem as contribui\u00e7\u00f5es pr\u00e1ticas ao campo dos estudos do futuro e da estrat\u00e9gia.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_accordion_tab][vc_accordion_tab title=”Stakeholders e Estrat\u00e9gias Corporativas”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”9786″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]L\u00edderes<\/p>\n

Prof. Dr. Edson Barbero
\n<\/strong>Lattes<\/a><\/p>\n

Fecap<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10220″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]Profa. Dra.\u00a0<\/span><\/span>Editinete Andr\u00e9<\/span>\u00a0da Rocha Garcia<\/strong><\/p>\n

Lattes<\/a><\/p>\n

UFC<\/em>[\/vc_column_text][vc_column_text]Convidamos a submiss\u00e3o de trabalhos cient\u00edficos e relatos de experi\u00eancia relacionados ao tema Stakeholders e Estrat\u00e9gias Corporativas. Dentre poss\u00edveis assuntos a serem abordados pelos trabalhos, est\u00e3o: estrat\u00e9gias gen\u00e9ricas de posicionamento da empresa, decis\u00f5es, a\u00e7\u00f5es e resultados associados ao portf\u00f3lio de neg\u00f3cios da organiza\u00e7\u00e3o, rela\u00e7\u00e3o entre as estrat\u00e9gias empresariais e funcionais, fus\u00f5es e aquisi\u00e7\u00f5es, escopo horizontal e vertical da firma, crescimento e diversifica\u00e7\u00e3o, integra\u00e7\u00e3o vertical, estrat\u00e9gias de diversifica\u00e7\u00e3o e gest\u00e3o de portf\u00f3lio, decis\u00e3o de aloca\u00e7\u00e3o de recursos, grupos estrat\u00e9gicos, Teoria dos Stakeholders, responsabilidade social corporativa e estrat\u00e9gia, estrat\u00e9gia e ESG (environmental, social and governance), a perspectiva dos m\u00faltiplos stakeholders da firma, capitalismo de stakeholders, Teoria da Sali\u00eancia e prioriza\u00e7\u00e3o de stakeholders, justi\u00e7a nas rela\u00e7\u00f5es entre stakeholders e cria\u00e7\u00e3o de valor sob a \u00f3tica de stakeholders e outros relacionados.<\/p>\n

Diferentes abordagens emp\u00edricas s\u00e3o bem-vindas, pesquisa quantitativa, qualitativa, pesquisa de campo, experimentos e combina\u00e7\u00e3o de diferentes m\u00e9todos. Contribui\u00e7\u00f5es pr\u00e1ticas ao campo do estudo de stakeholders e estrat\u00e9gias corporativas devem estar obrigatoriamente contempladas nos trabalhos.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_accordion_tab][vc_accordion_tab title=”Estrat\u00e9gia e Projetos”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10222″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]L\u00edderes<\/p>\n

Prof. Dr. S\u00e9rgio Henrique Arruda Cavalcante Forte<\/strong><\/p>\n

Lattes<\/a><\/p>\n

UNIFOR<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10223″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]Prof. Dr. Bento\u00a0<\/span>Alves da Costa Filho<\/span><\/strong><\/p>\n

Lattes<\/a><\/p>\n

UNB<\/em>[\/vc_column_text][vc_column_text]Convidamos a submiss\u00e3o de trabalhos cient\u00edficos e relatos de experi\u00eancia relacionados ao tema Estrat\u00e9gia e Projetos. Dentre poss\u00edveis assuntos a serem abordados pelos trabalhos, est\u00e3o: projetos estrat\u00e9gicos, gest\u00e3o de projetos, gest\u00e3o de riscos, desenvolvimento de compet\u00eancias em gest\u00e3o de projetos, execu\u00e7\u00e3o estrat\u00e9gica, gest\u00e3o da informa\u00e7\u00e3o, gest\u00e3o de custo, tempo e qualidade, equipes de projetos, gest\u00e3o financeira no contexto de projetos, gest\u00e3o de escopo, tomada de decis\u00e3o, controle, gest\u00e3o de compras, crit\u00e9rios de sucesso em projetos, gest\u00e3o de pessoas, gest\u00e3o de desempenho, gest\u00e3o de contratos, gest\u00e3o de design e produ\u00e7\u00e3o, lideran\u00e7a, gest\u00e3o de configura\u00e7\u00e3o, comunica\u00e7\u00e3o e outros assuntos relacionados ao tema.<\/p>\n

Diferentes abordagens emp\u00edricas s\u00e3o bem-vindas, pesquisa quantitativa, qualitativa, pesquisa de campo, experimentos e combina\u00e7\u00e3o de diferentes m\u00e9todos. Contribui\u00e7\u00f5es pr\u00e1ticas ao campo de estudo de estrat\u00e9gia e projetos devem estar obrigatoriamente contempladas nos trabalhos.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_accordion_tab][vc_accordion_tab title=”Estrat\u00e9gias de Internacionaliza\u00e7\u00e3o e Neg\u00f3cios Internacionais”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10224″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]L\u00edder<\/p>\n

Prof. Dr. Alexandre Rabelo Neto<\/strong><\/p>\n

Lattes<\/a><\/p>\n

UFPI<\/i>[\/vc_column_text][vc_column_text]Convidamos a submiss\u00e3o de trabalhos cient\u00edficos e relatos de experi\u00eancia relacionados ao tema Estrat\u00e9gias de Internacionaliza\u00e7\u00e3o e Neg\u00f3cios Internacionais. Dentre poss\u00edveis assuntos a serem abordados pelos trabalhos, est\u00e3o: estrat\u00e9gias de internacionaliza\u00e7\u00e3o, processos de internacionaliza\u00e7\u00e3o, investimento estrangeiro direto, empresas multinacionais, subsidi\u00e1rias, mercados emergentes, redes, empresas born global, international new ventures (INVs), desempenho de exporta\u00e7\u00f5es, joint-ventures internacionais, empreendedorismo internacional, capacidade absorptiva, confian\u00e7a, dist\u00e2ncia cultural\/ps\u00edquica, cultura, cultura nacional, estudos interculturais, Teoria Institucional, estrat\u00e9gia e institui\u00e7\u00f5es, inova\u00e7\u00e3o no contexto de internacionaliza\u00e7\u00e3o, transfer\u00eancia de conhecimento e aprendizado, internacionaliza\u00e7\u00e3o de pequenas e m\u00e9dias empresas, internacionaliza\u00e7\u00e3o e desempenho, experi\u00eancia internacional, globaliza\u00e7\u00e3o, aquisi\u00e7\u00f5es entre fronteiras nacionais e outros assuntos relacionados ao tema.<\/p>\n

Diferentes abordagens emp\u00edricas s\u00e3o bem-vindas, pesquisa quantitativa, qualitativa, pesquisa de campo, experimentos e combina\u00e7\u00e3o de diferentes m\u00e9todos. Contribui\u00e7\u00f5es pr\u00e1ticas ao campo de estudo de estrat\u00e9gias de internacionaliza\u00e7\u00e3o e neg\u00f3cios internacionais devem estar obrigatoriamente contempladas nos trabalhos.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_accordion_tab][\/vc_accordion][\/vc_column][vc_column width=”2\/6″][vc_custom_heading text=”\u00c1reas” font_container=”tag:h4|font_size:22px|text_align:left|line_height:35px” use_theme_fonts=”yes”][rt_menu_style nav_menu=”\u00c1reas” extra_class=”side-menu”][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_empty_space][vc_custom_heading source=”post_title” use_theme_fonts=”yes”][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=”4\/6″][vc_row_inner][vc_column_inner width=”1\/4″][vc_single_image image=”10201″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Coordenadores Prof. Dr. Afonso Carneiro Lima Lattes Universidade de Fortaleza – UNIFOR[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/4″][vc_single_image image=”10226″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Prof. Dr. Paulo C\u00e9sar Bontempo Lattes Centro Universit\u00e1rio Alves Faria – UNIALFA[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_zigzag][vc_column_text] Temas [\/vc_column_text][vc_accordion active_tab=”false”][vc_accordion_tab title=”Estudos do Futuro e Estrat\u00e9gia”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”9783″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]L\u00edderes Profa. Dra. Renata Spers Lattes FEA-USP[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10221″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]Prof. Dr. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-9738","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nEstrat\u00e9gia - EMPRAD 2022<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emprad.org.br\/2022\/estrategia\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estrat\u00e9gia - EMPRAD 2022\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_empty_space][vc_custom_heading source=”post_title” use_theme_fonts=”yes”][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=”4\/6″][vc_row_inner][vc_column_inner width=”1\/4″][vc_single_image image=”10201″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Coordenadores Prof. Dr. Afonso Carneiro Lima Lattes Universidade de Fortaleza – UNIFOR[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/4″][vc_single_image image=”10226″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Prof. Dr. Paulo C\u00e9sar Bontempo Lattes Centro Universit\u00e1rio Alves Faria – UNIALFA[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_zigzag][vc_column_text] Temas [\/vc_column_text][vc_accordion active_tab=”false”][vc_accordion_tab title=”Estudos do Futuro e Estrat\u00e9gia”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”9783″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]L\u00edderes Profa. 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